Business
and Data Analytics

LEARNING OUTCOMES

  • Develop a business and digital orientated mindset and skillset through structured problem solving, digital use cases and how to build a business case directly from BCG’s own toolkits
  • Understand the current digital & technology landscape (AI, Blockchain, Big Data etc) and how it impacts business outcomes
  • Ability to harness data analysis techniques and skills to unlock business outcomes
  • Build business intelligence and customer analytics capabilities to unlock new demographics and leads for your business

LEARNING OUTCOMES

Business essentials

  • Structured problem solving (learn from BCG’s toolkit)
  • Building a business case
  • Business communications

Digital essentials

  • Digital transformation
  • AI and data analytics
  • Data visualization
  • Introduction to human centered design and user research
  • Journey mapping and ideation

Specialization

  • Business analysis for data
  • Visualisations and dashboards
  • Programming basics and business use cases
  • Intro to statistical analysis and machine learning basics

CAPSTONE PROJECT

  • Identify one specific problem statement relevant for the company to deep dive in
  • Solutioning of problem statement applying all the skills learnt (including BCG mentoring)
  • Identifying quick-wins for immediate application and craft recommendation for long term strategic plan