Data Analytics
for Business
LEARNING OUTCOMES
- Develop a business and data-oriented mindset and skillset through structured problem solving and how to business case directly from BCG’s own toolkits
- Ability to translate analytics opportunities to clear business impact meaning
- Analyse your data with BCG guidance to create insights and actionable recommendations
- Build advanced analytical capabilities to unlock high impact and long-term goals using analytics
TOPICS COVERED
Explore Data Analytics opportunities for your business
- Identify high impact analytics use cases for your business
- Learn a structured approach to analytics problem solving using BCG toolkit
- Understand data capabilities for your business
- Uncover business insights through descriptive analytics
Unlock value with quick win, high impact analytics
- Drive quick wins with customer data analytics
- Uncover business insights through visualization
- Unlock business value through data-driven customer targeting
Build capabilities for Advanced Analytics
- Build advanced analytics capabilities for your business through the help of industry experts
- Coaching: Implementing building blocks for advanced analytics for your business
KEY TAKEAWAYS
- Learning from industry experts
- Unleash Insights from Your OWN Data with real, immediate impact
CAPSTONE PROJECT
- Identify one specific problem statement relevant for the company to deep dive in
- Solutioning of problem statement applying all the skills learnt (including BCG mentoring)
- Identifying quick-wins for immediate application and craft recommendation for long term strategic plan